The latest episode of Rostrum’s podcast – Managing Reputational Risk is now available on all major podcast platforms.
Hosted by Grant Bather, alongside Nick Seymour, Editorial Director at Rostrum, the latest episode focuses on the internal comms pressures and processes around navigating a negative reputational event.
Throghout the conversation Nick and Grant turn to the importance of a plan and the need to engage with all stakeholders with a clear consistent message and approach. They also look at different content avenues during a crisis, including emails, podcasts, social media posts and more.
The episode brings to light the importance of vigilance and training in maintaining a clear narrative around crises and negative reputational events.
Grant Bather, Director of Reputation at Rostrum said:
“Internal communications is a key function for many organisations, but in a crisis can be overlooked. In this episode we look to shape the narrative, promoting an internal comms function that is trained and ready should a crisis hit. We hope that this episode helps to guide organisations as they tackle their crisis communications strategy.”
The podcast series focuses on exploring the role of PR and media during a crisis, and offers important insights for teams looking to safeguard and enhance an organization’s reputation in today’s digital age.
Each episode provides real life examples, examines news agenda themes and invites guests from a variety of sectors and disciplines to give their own take on what a crisis is – and how they would manage a reputational issue.
For more information on our previous episodes, take a look here.
‘Managing Reputational Risk’ is available on all podcast platforms including Apple Podcasts, Spotify and Amazon Music.
How can Rostrum help you?
Rostrum is a full-service communications agency, offering PR, content and influencer marketing, social media, training and design. We are among the UK’s top B2B agencies and a PR Week Top 100 agency, specialising in financial services, professional services, consumer and corporate work, as well as crisis management, content and influencer marketing and social media. Rostrum creates campaigns and content to help our clients punch above their weight and we measure everything we do, delivering exceptional value for client budgets.
