Media Law and Reputation Management – episode 7 of the Rostrum Agency podcast is live.
Each episode of ‘Managing Reputational Risk’ examines the communications response to a negative reputational issue. Episode seven features Media Lawyer Jonathan Coad, to discuss his book ‘Reputation Matters – How to protect your professional reputation’ and chat about how PR and lawyers can work together to help clients in crisis.
Hosted and produced by Rostrum’ director of Reputation, in-house media trainer and crisis lead Grant Bather, the podcast examines how organisations can be proactive in managing their reputation prior to a story hitting the newsstands.
Throughout the podcast Grant and Jonathan return to the topic of engaging with media lawyers to help establish the best course of action. They also discuss steps organisations can take to assist journalists and cover off the general considerations that all businesses, large and small, should be mindful of – conscious of the fact that all organisations are different.
Jonathan also promotes the idea of lawyers and PR professionals working hand in hand, and the need for a concise reputation team to achieve prompt sign-off of messaging. The podcast also highlights the need for a consistent messaging approach from organisations engulfed in reputation management, while balancing the need to take stock and not rush in to the issue.
Rostrum’s monthly series focusing on reputation management looks at all facets of a media storm, with insight from HR professionals, lawyers, in-house marketing teams, communications professionals and more. It also seeks to provide tips for proactive reputation management to help individuals and organisations minimise and mitigate their exposure to potential crisis events. s.
Each episode provides real life examples, examines news agenda themes and invites guests from a variety of sectors and disciplines to give their own take on what a crisis is – and how they would manage a reputational issue.
Previous episodes have included experts from the fields of HR, recruitment, politics, AI and analytics, and PR.
Future episodes of the podcast include:
- Crisis in sport – managing difficult events
- The importance of having a team of media trained spokespeople
- Managing social media during a crisis
- The additional reputational risks for listed businesses
- Building a ‘reputation team’
For more information on our previous episodes, check out the following link: Rostrum Podcast
‘Managing Reputational Risk’ is available on all podcast platforms including Apple Podcasts, Spotify and Amazon Music.
Rostrum is a full-service communications agency, offering PR, content and influencer marketing, social media, training and design. We are among the UK’s top 5 B2B agencies and a PR Week Top 100 agency, specialising in financial services, professional services, consumer and corporate work, as well as crisis management, content and influencer marketing and social media. Rostrum creates campaigns and content to help our clients punch above their weight and we measure everything we do, delivering exceptional value for client budgets.