Rostrum’s Hit and Bit of the Month
Each month, Rostrum celebrates the team’s hard work with our friendly ‘Hit of the Month’ and ‘Bit of the Month’ competitions. Our account teams showcase the coverage and activity that they are most proud of from the month, as well as share best practice and useful insights with each other. Finally, winners are announced for each category based on how well the outputs meet the needs and briefs of our clients.
Hit of the Month winner: The Mirror coverage for LexisNexis Risk Solutions
November was a strong month for coverage across all of our account teams, making our Hit of the Month award fiercely contested! After much deliberation, the winners were crowned: our LexisNexis Risk Solutions client team, with their fantastic double page spread in The Mirror, exploring the increased fraud risks people are facing during lockdown.
The article was designed to raise consumer awareness of identity theft and ‘friendly fraud’ – and give practical tips on how to guard against it. It was the main feature in the paper’s weekly personal finance section, and referenced LexisNexis Risk Solutions’ proprietary data, reports and spokesperson quotes throughout.
Fantastic work, team!
Bit of the Month Winner: Arbitration in oil and gas Shorthand report for Cleary Gottlieb
November’s Bit of the Month award recognised the fantastic work and results generated for Cleary Gottlieb with the latest Shorthand report we produced for them.
With our PR and Design teams collaborating closely, we produced a detailed whitepaper looking at arbitration in the oil and gas sector, and rendered it as an engaging Shorthand story. Designed for lead generation, within the first week alone of the report being live, we generated two qualified leads among the core target audience https://content.clearygottlieb.com/dispute-resolution/arbitration-in-oil-and-gas/index.html
Great job, everyone!
Congratulations again to all of our winners!
Do you have what it takes to be a Hit of Bit of the Month winner? Visit our careers page to get more information on how you can join the Rostrum team.