Harriet
Easton

Harriet Easton is a Junior Art Director at Rostrum, working across the agency's creative output for clients in financial and professional services. Her remit spans visual identity, campaign design, social and digital assets, and the supporting collateral that brings strategic communications to life. She collaborates closely with the creative, content and account teams to translate briefs into work that is considered, distinctive and on-brand.

Harriet's role sits at the practical end of the creative process: developing concepts into finished design, refining typography and layout, sourcing and art directing imagery, and ensuring that everything leaving the studio meets a consistent standard. She is comfortable moving between formats, from a one-off social graphic to a multi-asset campaign rollout, and brings an eye for detail that matters in a sector where credibility is part of the brand.

Working in B2B financial services demands a particular kind of design thinking. The audience is sophisticated, the subject matter often technical, and the visual language needs to carry authority without becoming dry. Harriet approaches this by looking for the human angle in a story and finding ways to make complex ideas feel accessible and current. She takes cues from editorial design, contemporary art direction and the wider creative industries, then applies that thinking to the realities of regulated communications.

As a junior member of the team, she is building experience across the full breadth of Rostrum's work, from thought leadership campaigns to brand refreshes for asset managers, fintechs and professional services firms. Her perspective reflects a generation of designers who have grown up with digital-first creative, social platforms and a more visual approach to business storytelling. It is a useful lens to bring to a sector that is steadily rethinking how it shows up.