Nick
Andrews

Nick Andrews is an Account Director at Rostrum, leading communications programmes for clients across financial and professional services. He shapes integrated campaigns that combine media relations, content and thought leadership, and is responsible for translating client objectives into work that moves the needle on reputation, visibility and commercial growth.

Having progressed through the agency from Senior Account Manager, Nick has built a reputation for steady, considered counsel and for getting under the skin of complex businesses. He works closely with senior client stakeholders, from marketing leads to chief executives, helping them articulate strategy, navigate sensitive issues, and find the stories within their organisations that journalists and clients actually want to hear.

His day-to-day spans strategy development, media engagement with national, trade and broadcast outlets, content planning, and team leadership. He places a particular emphasis on commercial relevance, pushing teams to connect press coverage and content to the questions clients are really trying to answer: how to win new business, how to defend market position, and how to bring expertise to life in a crowded category.

Nick is a graduate of Nottingham Trent University and has spent his career on the agency side, giving him a strong feel for the rhythms of campaigns, the realities of newsrooms, and the pressures inside in-house communications teams. Colleagues describe him as calm under deadline and quietly demanding on quality, with a sharp eye for the angle that lifts a piece of work above the standard.

He takes the view that the best communications programmes are built on patience and consistency rather than one-off moments, and that long-term trust, with clients and with journalists, is the single biggest asset an agency can offer. That perspective shapes how he runs accounts and develops the people around him.