Rostrum, the leading full-service communications agency, has been appointed by Saffron for Intermediaries to support the lender’s PR programme as well as developing its brand territory, messaging and social media strategy.
Rostrum is creating and implementing a comprehensive PR plan and social media strategy for Saffron for Intermediaries as well as carrying out a range of strategy workshops to support Saffron for Intermediaries’ growth plans in the specialist mortgage space. Rostrum’s remit will also cover research, content creation, thought leadership, SEO and website recommendations, as well as the day-to-day press office function.
Marcus Buck, Head of Marketing, Product & Insight at Saffron for Intermediaries said:
“Saffron for Intermediaries is entering an exciting stage of growth within the specialist mortgage market, and we were looking for a team with extensive experience and industry knowledge in the sector to support that. Rostrum’s existing client list and industry reputation immediately caught our eye. The partnership has already got off to a strong start, and we’re very much looking forward to seeing the results.”
Mark Houlding, CEO at Rostrum, added:
“Saffron for Intermediaries has some incredibly exciting plans for the market during the coming months, which we’re hugely excited about helping the business to deliver. At Rostrum, we specialize in integrated briefs spanning multiple services across PR, brand strategy and social media as it allows us to support our clients’ brand and marketing strategies in a cohesive way. Our mission is to deliver against Saffron for Intermediaries’ key objectives in terms of building its profile in the intermediary space.”
